The Event 2015

What it’s all about

The Business Game St.Gallen is a two-and-a-half-day case competition taking place on 16-18 April 2015 in the Einstein Congress Hotel in St.Gallen, Switzerland. One hundred master students from universities all across Europe will compete amongst each other to solve four real-life case studies provided by leading Swiss and international companies. They will develop solutions in different fields of management and prove their value in front of an international jury. The best teams will then compete for the winner’s title.

Read more here about the application process.

Your benefits

Challenge Yourself!
Improve your soft and hard skills and compare them to those of other talented students. Be on top of your game to win the 2015 edition of the Business Game St.Gallen!
Solve Real-life Business Cases
Get insights into the most recent challenges of leading companies like BDO, Swarovski, Nespresso and Zurich Insurance. Work side by side with their representatives and catch a glimpse of what daily business at the respective company may include. Learn more about the challenges.
Meet Students from Other Universities
Get in touch with talented graduate students like yourself from universities across Switzerland, Germany, Italy, Austria and the rest of Europe. Meet aspiring personalities from various fields of study, such as business, law, economics and engineering. In short: Be part of an international, intercultural and interdisciplinary event!
Event_EinsteinEnjoy the Atmosphere
Spend two days in springlike St. Gallen and appreciate the upscale venue at the Einstein Congress Hotel. Enjoy the exciting atmosphere during the challenges and allow yourself to unwind during the evening programme we have put together for you!


Thursday, April 16th
until 18.30 Individual arrival in St.Gallen
18.30-19.00 Arrival & Registration at the Pfalzkeller
19.00-19.15 Welcoming Speech by Werner Schiesser, CEO/Partner of BDO Switzerland
19.15-19.30 Administrative Information
19.30-22.00 Welcome Dinner at the Pfalzkeller
afterwards Individual relocation to the youth hostel
Friday, April 17th
07.30-08.00 Arrival at the Einstein Congress & Breakfast
08.00-08.30 Opening Speech
08.30-08.45 Rules and information
08.45-12.45 CSR Challenge with Nespresso
12.45-13.45 Lunch break
13.45-17.45 Marketing Challenge with Swarovski
17.45-18.15 Break
18.15-20.15 Pitch Challenge with BDO
20.15-20.30 Closing session day 1
20.30-23.00 Walking dinner
Saturday, April 18th
07.30-08.00 Arrival at the Einstein Congress & Breakfast
08.00-12.00 Strategy Challenge with Zurich Insurance
12.00-13.00 Lunch break
13.00-17.15 Presentation of all Challenges
17.15-17.30 Break
17.30-19.00 Eloquence Final
19.00-20.00 Award ceremony and closing
20.00-23.00 Walking dinner
afterwards Afterparty in the “Meeting Point” Bar
Sunday, April 19th
10.00-12.00 City tour in St.Gallen (not mandatory)


Einstein Congress, St.Gallen, Switzerland



The stay at the Youth Hostel St.Gallen for three nights (Thursday to Sunday) is included in the participation fee.
We have reserved 2-,4-,5- and 6-bed rooms for you and will try to assign you and your team member to the same room. Breakfast is included.

Outline map